Mashable and Bloomberg are both reporting that Zynga, the owner of the federally registered trademark for WORDS WITH FRIENDS, is suing the mobile application provider of “Bang with Friends.”  Is there a liklihood of consumer confusion as to source?  Has WORDS WITH FRIENDS achieved fame so as to allow for a successful dilution claim?

 

While it is unlikely that either trademark could be deemed generic, and thus UnIP, this has the makings for a fun case study.  Come on trademark attorneys, make your predictions and impress this blog’s readers.


 

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